Minister for Trade, Tourism and Investment, the Hon Steven Ciobo MP welcomes the new marketing partnership between Tourism Australia and Qantas, which will see our largest airline and national tourism organisation come together again to market Australia to the world.
The $20 million three year deal will see the two parties promote international travel to Australia with a focus on Asia, the United States and the United Kingdom. The combined expertise and resources of Tourism Australia and Qantas will help realise the growth potential of our key international markets.
The partnership will help grow international inbound traffic and, importantly, improve dispersal across regional Australia.
Media release: A New Partnership Between Tourism Australia and Qantas