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Historical documents

86

6th January, 1927

PERSONAL & CONFIDENTIAL

My dear Prime Minister,

I think you will be interested to see a cutting from the
'Economist' which refers to your visit here and to your speeches
in America in the nicest way. [1] From such a source, the tribute
(although of course qualified) is somewhat remarkable and you must
have created a deep impression upon the editor (W. T. Layton) at
Cadbury's [2] lunch to the Liberal journalists.

I am also enclosing a cutting from the Manchester Guardian on the
first poster displayed by the Empire Marketing Board [3] As you
know I am one of the two members who run the poster Sub-Committee
of the Board and it is very pleasant to receive this tribute from
such a paper as the Guardian. I have had copies of this huge
poster sent to the Department of Markets and I hope it will be
displayed in the Australian capital cities.

I am enclosing four copies of a pull of a recent Empire Marketing
Board press advertisement. It is I think original both in design
and in copy. Perhaps you may care to have a copy sent to some of
your Ministerial colleagues. I have sent one to Mr. Paterson. [4]

I enclose a verbatim copy of your Agricultural speech. It reads
very well. I've sent another copy to Mr. Paterson.

I have been very busy with Gepp [5] on a number of matters
connected with development.

I am forwarding a copy of the first number of Haden Guest's [6]
paper. I have left the Board of this journal but I think it
deserves help. Could you possibly suggest to some influential
person that it should be taken by Australian Clubs and get him
actively to help it towards a circulation in Australia.

Yours sincerely,
F. L. MCDOUGALL


1 An editorial note on 1 January praised Bruce's contribution to
the Imperial Conference and contrasted his 'growing consciousness
of world problems and a sense of balance and proportion' with the
'narrow and fallacious fiscal obsessions' he demonstrated at the
1923 Conference.

2 H. T. Cadbury, Managing Director of The Daily News Ltd; Chairman
of The News and Westminster Ltd.

3 On 1 January the paper described Highways of Empire, the map
painted by a leading poster artist, Macdonald Gill, as 'a jolly
thing, packed with entertaining detail ... Imperialism without
tears'. It showed 'England blushing a patriotic scarlet and
ridiculously small as the heart of the world, which is exactly
what is wanted' and 'Across the bright blue seas-the highways of
Empire-the British ships swarm and cluster round the great ports
like bees on the threshold of the hive'. The map measured 20 feet
by 10 feet and was one of the largest colour posters to have been
issued. A hoarding large enough to take it was not available in
Manchester.

4 Thomas Paterson, Minister for Markets and Migration in the
Bruce-Page Government.

5 H. W. Gepp, Chairman of the Commonwealth Development and
Migration Commission; member of the Australian delegation to the
1926 Imperial Conference.

6 L. Haden Guest, Labour M.P. and writer; Secretary of the Labour
Party Commonwealth Group; Editor of the London Weekly.


Last Updated: 11 September 2013
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