Economic Analytical Unit - Department of Foreign Affairs and Trade

Australian Government
Skip to content



China Embraces the World Market

Case Studies of Australian Businesses in China

Pacific Power International

State: New South Wales
Sector: Manufacturing and Infrastructure

Pacific Power International, PPI, the energy services business arm of Pacific Power, formerly the Electricity Commission of NSW , is a leading Australian based provider of power project development and consultancy services to China and many other Asian economies.

PPI entered the Chinese market in 1993, when it first provided consultancy services to power plants in Jiangsu province. Over the 1990s, the provinces of Zhejiang, Hunan, Shandong and Jiangsu  also contracted PPI to assess market competition, design plant improvements  and provide training and technological services.

While PPI accepts the Chinese market is challenging, it is increasingly optimistic about its opportunities in China. Reform is sometimes slow and commercial negotiations protracted, so extensive due diligence, in-depth research and long term commitment to the client's needs  are essential. The recent slowing in the pace of power plant construction  reduced opportunities. However, PPI believes Australia is well placed to contribute to reforming the Chinese electricity industry, training technical staff, improving plant efficiency and introducing environmentally friendly and renewable technologies. To cope with expected business growth, PPI has recently set up a representative office in Shanghai.

Source: Pacific Power International, 2002.

previous | next

This page last modified: Tuesday, 03 December 2002 05:39:22 PM

Local Date: Sunday, 21 December 2014 01:22:30 AM